Sino-European Business Consulting
EXPERTISE & SERVICES
Strategy Formulation
Defining corporate strategy with regard to international cooperation is a highly complex exercise. YDM is well positioned to aide our clients in conducting detailed analysis of the internal and external environment and guide them through the strategy formulation process.
We define the broad strategic objectives together with clients and subsequently translate them into operational goals.
SWOT ANALYSIS
A scan of the internal and external environment is an important part of the strategic planning process. The SWOT analysis provides information that is helpful in matching the firm’s resources and capabilities to the competitive environment in which it operates. It is instrumental in analyzing the comparative advantage of a company during its strategy formulation and selection.
MARKET RESEARCH
From questionnaire surveys of executives in Taiwan to fashion product fitting in Shanghai, YDM consultants have lent their rigorous analytics and pragmatic organization skills in conducting market entry studies.
From launching new products to entering new markets, we advise clients on competitive analysis, brand positioning, and further marketing strategy.
Armed with a bi-cultural background and hands-on experiences in marketing research and communication in China, YDM consultants are able to find the pulse of your customers – understand their needs, their inner beliefs and outer behavior. This translates into market insights targeting a specific niche or certain customer group. Our research will help you to understand clearly the business dynamics in China and how to succeed in it.
FISCAL AND LEGAL ADVISORY
China has its own specific and ever-changing tax rules. In addition, particular fiscal regulations are applied in different provinces for a variety of company structures.
In alliance with our local partners in China and Europe, YDM provides advisory services for company and personal tax issues, as well as local financing and investment options. Our network of the accounting firms, law firms, and banks can be a great help in answering our client’s fiscal question and financing needs.
FEASIBILITY AND SCENARIO DEVELOPMENT
Depending on a client’s strategic objectives, organizational and resource constraints, different solutions and options for business development related to China can be imagined. Bringing together marketing, operational, financial and fiscal disciplines, YDM carries out a detailed feasibility study concerning each scenario. Thus ensuring a well-founded and viable strategic decision is made.
